Privacy Policy

Last updated 14 October 2026

Overview

This policy explains what personal information Lilypop collects when you use lilypop.shop or place an order with us, how we use it, and the choices you have. We collect only what we need to deliver your order and look after you as a customer, and we never sell it.

Why we gather information

We collect personal information to process and deliver your orders, to contact you about them, to keep the accounting and tax records the law requires, and to improve our products and service.

What information we gather

We collect information through our website, WhatsApp, email and phone, including:

  • Your name, mobile number and delivery address
  • Your email address, if you choose to give it
  • The products you order, the amount paid, and the payment reference and method (for example, UPI) sent to us by Razorpay
  • Anything you send us when you contact us

We do not collect or store card numbers, UPI PINs or bank login details. Payments are made within Razorpay's secure checkout, and Razorpay handles that information under its own privacy policy.

How we use the information we collect

  • To pack, deliver and confirm your order
  • To call or message you about your order
  • To send you a receipt, if you gave us your email
  • To keep the records required by GST and other laws
  • To recognise you when you order again, and to improve our service

We will not send you marketing messages unless you ask us to.

What we do with your information

We will not share or disclose your information to anyone except as described in this policy. We share it only with:

  • Razorpay, to process your payment
  • The members of our team who pack and deliver your order
  • Our courier partners, who need your name, address and mobile number to deliver it
  • The service providers who host our website and data, who store it on our behalf and may not use it for anything else
  • Government authorities, where the law requires it

We do not sell, rent or trade your personal information.

Consent

When you give us personal information to place an order, you consent to us collecting and using it for that purpose. You can withdraw your consent at any time by writing to us, although we may need to keep some records to meet our legal obligations.

Security

Our website is served over an encrypted (HTTPS) connection, and payment details are entered only within Razorpay's secure checkout. We take reasonable steps to protect your information, but no method of transmission over the internet is completely secure.

Data retention

We keep order records for as long as tax and accounting laws require, currently at least six years. Other information is kept only for as long as it is needed.

Cookies

Our site stores your cart in your browser so it is still there as you move between pages. We also use the Meta Pixel, a tool from Meta Platforms that sets cookies and tells Meta which pages you view, what you add to your cart and when you place an order. We use this to measure our ads on Facebook and Instagram and to show them to people likely to be interested. Meta handles this information under its own privacy policy. You can control ad personalisation in your Facebook or Instagram ad settings, or block these cookies in your browser.

Your rights

You may ask us what information we hold about you, ask us to correct it, or ask us to delete it, except where we must keep it by law. WhatsApp us at +91 92135 23687 or send us a message.

Changes to this policy

We may update this policy from time to time. The date at the top of the page shows when it was last changed.

Contact us

Customer Care
Phone: +91 92135 23687
Business: BRMS Ventures LLP